About

Wear / Ware are visual storytellers focused on style & sustainability. Part creative studio, part vintage & small-brand retail. We are dedicated to creating spaces (both virtual & in-person) for style expression & exploration. Unabashed in our support of small & independent businesses & creators. Fuck the big boys.

In addition to vintage retail, we offer a range of services from styling & photography, to complete editorial project management. Utilizing in-house expertise as well as contract partners to assist in fulfilling the vision.

Follow us on Instagram for inspiration & connection.

Michael McMillon |

Owner & Editor

  • We are located in the Northern Virginia / DC metro area but also frequently operate in other states & regions.

  • Yes & no. We do not currently have a permanent brick & mortar location; however we do pop-up at various locations & participate in markets throughout the year. We do hope to have a more settled location this year that will be able to be shopped by appointment with some limited hours of operation.

  • There are two ways to catch updates. You can get real time updates by following us on Instagram. For first access to info on special collections before they drop, you will want to subscribe. (we don’t spam and only send subscriber newsletters sparingly.)

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